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A film by the Information Center (Hasbara), the Ministry of Labor and the Ministry of Housing, which traces the construction of Arad during 1962. The film documents the planning stages of the town before neighborhoods were even built, and the construction stages when workers build the town hall, as well as several asbestos houses. The film reviews how Arad was the first town in Israel which had detailed city planning beforehand, and a founding team headed by Yitzhak Pundak was appointed to monitor its establishment alongside professionals from Israel and the world, so as to take into account climatic and soil conditions, build neighborhoods which are connected to an urban center, and more. Arad’s future residents arrive at the information bureau at a town which has not yet been built, following an ad published in a newspaper inviting the public to move to the new town-to-be. Later, the new residents, mostly young couples with children, are seen moving to their new apartments as clouds of dust and sand blow through the neighborhood where roads and sidewalks have not yet been paved.
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All rights are reserved to the Jerusalem Cinematheque – Israeli Film Archive (RA) and the rights holders of the works. Any use of works on the website for non-individual and non-personal purposes is strictly prohibited without prior, written permission.
For more information about the rights holders, please visit the relevant collection page, or contact the Jerusalem Cinematheque – Israeli Film Archive (RA) offices.
We have the utmost respect for all rights holders’ copyright and put great efforts to track down any and all intellectual property owners for the purpose of seeking and obtaining permission to use their materials featured on the website.
Any and all materials are used in accordance with clause 27a of the 2007 Copyright Act. If you believe that your rights as intellectual property and copyright owners of any material featured on this website have been compromised, then you may contact the Israeli Film Archive via email with a cease-and-desist notice, requesting that the material in alleged copyright infringement no longer be used. When contacting the archive, please state the merit to your copyright ownership claim, as well as your full name, email address, and telephone number, with a link to the relevant webpage.
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