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In 1973, the Sports and Physical Education Authority within the Ministry of Education and Culture launched the “Tzabar Operation” to encourage physical activity among adults. The campaign advised the public to engage in at least 15 minutes of daily exercise to become “young, healthy, and refreshed.” This public service announcement, part of the operation, urges adults to abandon sedentary lifestyles by adopting a regular exercise routine and recommends contacting the “Tzabar headquarters” for exercise guidebooks.
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Any and all materials are used in accordance with clause 27a of the 2007 Copyright Act. If you believe that your rights as intellectual property and copyright owners of any material featured on this website have been compromised, then you may contact the Israeli Film Archive via email with a cease-and-desist notice, requesting that the material in alleged copyright infringement no longer be used. When contacting the archive, please state the merit to your copyright ownership claim, as well as your full name, email address, and telephone number, with a link to the relevant webpage.
Standard Work Disclaimer
All rights are reserved to the Jerusalem Cinematheque – Israeli Film Archive (RA) and the rights holders of the works. Any use of works on the website for non-individual and non-personal purposes is strictly prohibited without prior, written permission.
For more information about the rights holders, please visit the relevant collection page, or contact the Jerusalem Cinematheque – Israeli Film Archive (RA) offices.
We have the utmost respect for all rights holders’ copyright and put great efforts to track down any and all intellectual property owners for the purpose of seeking and obtaining permission to use their materials featured on the website.
Any and all materials are used in accordance with clause 27a of the 2007 Copyright Act. If you believe that your rights as intellectual property and copyright owners of any material featured on this website have been compromised, then you may contact the Israeli Film Archive via email with a cease-and-desist notice, requesting that the material in alleged copyright infringement no longer be used. When contacting the archive, please state the merit to your copyright ownership claim, as well as your full name, email address, and telephone number, with a link to the relevant webpage.
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