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A short animated film, produced by Merkaz Hahasbara in collaboration with the Ministry of Trade and Industry.
Spring is over, the flowers in Israel’s fields are dry, and one female bee flies abroad in search of nectar. But alas, without foreign currency, she cannot get what she wants. And then, suddenly, an idea flashes into her mind: instead of paying for the raw material in dollars, she will pay with produce. This is the allegory used in this video to demonstrate the importance of export to the Israeli economy. In that context, the video emphasizes (in rhyme) the role of quality control over local products: “Without quality, there is no export; and without export there is no import, no employment, no food. Watch out: that’s not good!”
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All rights are reserved to the Jerusalem Cinematheque – Israeli Film Archive (RA) and the rights holders of the works. Any use of works on the website for non-individual and non-personal purposes is strictly prohibited without prior, written permission.
For more information about the rights holders, please visit the relevant collection page, or contact the Jerusalem Cinematheque – Israeli Film Archive (RA) offices.
We have the utmost respect for all rights holders’ copyright and put great efforts to track down any and all intellectual property owners for the purpose of seeking and obtaining permission to use their materials featured on the website.
Any and all materials are used in accordance with clause 27a of the 2007 Copyright Act. If you believe that your rights as intellectual property and copyright owners of any material featured on this website have been compromised, then you may contact the Israeli Film Archive via email with a cease-and-desist notice, requesting that the material in alleged copyright infringement no longer be used. When contacting the archive, please state the merit to your copyright ownership claim, as well as your full name, email address, and telephone number, with a link to the relevant webpage.
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